Wednesday, September 22, 2010

Car Companies should come forward to help improving Delhi Traffic

Somebody asked me 2 days back to describe the problems I am facing living in India,I just replied expeditiously that “Traffic and Pollution is on top of my listand I am sure everyone at least who lives in metro city like Delhi must be facing the same. But the biggest problem with us is that we always curse India/Govt. for such issues. And this is wrong it’s not always the govt. to be blamed for, it’s equally “You” and “Me” “We have to stop it by ourselves”. You all may have experienced and seen many times on roads that people like to break the lane system (common form of traffic violation) and I am sure most of us don’t even know what the lane system is. We never hesitate to overtake other vehicles from left side which is illegal. And also sometimes it’s often happened to see on Delhi roads that people block the left turn even when it is free and some fools park their cars just before the red lights which makes that road more congested. It’s just indicating “City lack traffic sense”.

As I always mention in my articles that “Everyone is responsible for road safety so each should be educated by traffic rules and laws” However DTP have already been making efforts for spreading traffic safety materials/tips through organizing various programs, exhibitions, shows etc. But I am amazingly glad to know that our Delhi got a helping hand i.e. a Car Company Hyundai Motor India also helping in this regards and introduced a road safety program in 2006 known as “Hundai Traffic Squad” in association with Delhi Traffic Police (DTP) and Institute of Road Traffic Education. Its primary aim is to infuse awareness of traffic rules and regulations. It is a student traffic volunteer scholarship scheme under which young college and university students are trained and imparted knowledge about signaling, traffic control devices, road laws, types of road users and driving. They help the police in management of traffic for about three hours during peak hours because during these hours people rush to go home can cause pedestrian crashes and also help bus drivers and passengers at the bus stops by preventing overcrowding and jostling while boarding. I really appreciate this idea of Hyundai to educate people about traffic rules and regulations. This will not only make people aware but also enforce them to maintain road discipline by following traffic rules. These efforts may not solve the all problems but somewhere certainly help in improving road safety. Apart from Delhi, Hyundai is further thinking to initiate a similar scheme in other metro cities like Kolkata, Bangalore and Mumbai.

Providing information is a benefit only if it is organized, processed and available in a proper way to the people and the same is what Hyundai is doing. I would suggest like Hyundai other car/automobiles companies (Tata Motors, Maruti Udhyog, Toyota and Hindustan Motors) should also come forward to improve Delhi traffic by promoting traffic awareness for road safety. Organizing road safety programs such as driving training, driver behavior can help in reducing accidents and control driver performance (cause high risk crashes). Books donation can also be a new creative tool to spread info. This in turn can provide a platform to conduct behavioral studies about the drivers which could be useful for new automobile designs. The Advertising mileage is an extra dividend that they get.

Recently 120 university students joined traffic volunteer’s scheme for 2010-11 and will support DTP during Commonwealth Games. It’s primary aim to assist traffic police during peak hours in traffic management and road user education. Walking/driving safely means we are being aware of traffic rules and laws. We should act before the situation becomes grave and we are left to contrite.


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Rajeev Lochan Sharma